Your AI Agency for
B2B Marketing Automation
We help B2B companies in the SaaS, IT, tech & industry sectors use artificial intelligence (AI) strategically in marketing –
to generate more leads, increase conversion rates, and
drive measurable growth.
From Start-Ups to established companies - Some of our successful SaaS & B2B-Clients
Why an AI Agency?
AI is reshaping how B2B marketing is planned, executed, and measured. The challenge isn’t “which tool,” it’s how to turn data, models, and workflows into revenue – without breaking your stack or your compliance. A specialized AI agency bridges that gap: we map business goals to AI use cases, integrate with your CRM/MA/CDP, put guardrails around data and brand, and operationalize AI so your team moves faster with less waste.
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More efficiency through automation: Automate content ops, ad ops, reporting, and lead routing. AI agents draft and localize assets, enrich accounts, score and route leads, and generate dashboards – 24/7 and at a fraction of the manual effort.
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Better decisions with data-driven insights: Predictive scoring, churn/upsell propensity, and budget allocation models inform where to spend and what to say. Causal tests and rapid experiment loops replace guesswork with evidence.
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Faster scaling via AI-powered processes: Spin up personalized journeys across markets and languages, atomize content into multiple formats, and orchestrate campaigns that adapt in real time – so you can enter new segments and geos without adding headcount.
Result: more qualified pipeline, higher conversion rates, lower CAC – and a marketing engine that learns and improves every week.
Our AI Agency Services
As a specialized B2B marketing agency focused on SaaS, IT & tech, we use AI not as a buzzword, but as a growth driver. Our services will help to boost your company´s revenue and growth in the most effective way.
Custom AI Agents & Smart Automations
We design, build, and deploy production-grade AI agents tailored to your go-to-market and for your specific business cases and processes.
Our agents research accounts, draft and localize content, qualify and route leads, personalize outreach, and run campaign ops – fully integrated with your stack (e.g., HubSpot/Salesforce, Marketo, Slack, data warehouses etc.).
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Generative Engine Optimization (GEO)
For 20+ years, SEO drove visibility, traffic, and leads. But behavior is shifting fast: instead of typing into Google, people ask AI assistants like ChatGPT, Gemini, and Perplexity for instant answers. To stay discoverable, brands must optimize for these generative engines – this is GEO (Generative Engine Optimization).
We optimize your content to increase visibility for your brand, products or services in LLMs like ChatGPT, Gemini or Perplexity.
Other AI-Power Services
Are you looking for faster and more effective content creation, AI optimized Performance Marketing? No worries, we are here to help you reach your goals and objectives.
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Strategy & Consulting
Development of your tailored AI marketing roadmap. -
AI Performance Marketing
Campaign optimization with predictive analytics and smart bidding. -
Lead Generation with AI
Automated audience analysis and Ideal Customer Profile (ICP) matching for better leads.
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AI-Powered Visual Creation
From ad banners to ebook designs, videos or whitepapers, we take over from here and provide
you with all assets you need.
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Conversion Optimization
Personalized user experiences through AI-driven testing and segmentation. -
AI-Powered Content Creation
Blog posts, whitepapers, automated social media posts – faster, data-driven, and aligned to your target audience.
For whom is our AI Agency ideal for?
We primarily support companies with complex products and long sales cycles – who want to use AI to act smarter in online and digital marketing.
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SaaS companies
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IT & technology providers
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Industry businesses
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All B2B brands with explanation-intensive (complex) products and services
Thats how we work as AI Agency
Our 3-Step Process:
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Analysis & Strategy: We review existing process setups and develop a strategic AI plan.
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Implementation: We integrate AI tools into your process landscape and establish performance and optimization metrics. In marketing and sales, we also support automated lead and demand generation processes.
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Optimization: Ongoing performance improvement through data-driven learnings.
Why chose GROWSaaS as your AI Agency?
We combine marketing expertise with AI know-how. Our founders are from the SaaS/IT industry, with a deep understanding of the german speaking DACH & international market, and we’ve already delivered measurable growth for international SaaS and tech companies.
USPs:
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Specialization in SaaS, IT & Tech
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Senior Leadership with decades of experience in SaaS & B2B Marketing
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Expert team from areas like strategy, performance marketing, content marketing and more
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Native German & English speakers – deep understanding of the DACH region & international markets
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Combination of AI + B2B marketing playbook
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Proven track record (OneStream, monday.com, Can Do, PEAX, and more)
“Working with GROWSaaS for the past year, supported us tremendously in increasing our brand awareness in the German market. Their expertise in finding the right local opportunities, together with their proactive approach, made them a great partner for boosting our marketing efforts in this region."
Hamutal Lazard, Senior User Acquisition Manager
Free eBook
Why Generative Engine Optimization (GEO)
Is the Future of B2B Customer Acquisition
Add information about the promotion here. Click to edit the text and any details about the sale you want users to know.
If you want to understand how to future-proof your visibility in ChatGPT, Gemini, Claude, Perplexity & beyond, you need a step-by-step blueprint.
eBook content:
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✅ A simple framework for GEO success.
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✅ Practical steps to make your content AI-friendly.
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✅ Proven strategies to get cited and recommended by AI assistants.
AI Agency FAQs
1. How can an AI agency win B2B clients?
An AI agency wins B2B clients by developing industry-specific use cases that clearly demonstrate the business value of AI for the target audience. Thought leadership via white papers, webinars, and LinkedIn content builds trust. In addition, account-based marketing, targeted campaigns, and a clear sales funnel with lead-nurturing measures systematically turn prospects into paying customers.
2.What are the advantages of using AI in marketing?
Using AI in marketing enables efficient data analysis, targeted advertising, automated customer interactions, and the ability to adjust strategies in real time – leading to higher effectiveness and better outcomes.
3. How do I measure the success of AI-driven marketing campaigns?
Track KPIs such as conversion rates, customer engagement, return on investment (ROI), and lead quality. Analytics tools help monitor and evaluate these metrics.
4. Which technologies does an AI marketing agency use?
An AI marketing agency uses technologies like machine learning, natural language processing (NLP), predictive analytics, and chatbots to optimize campaigns and improve customer interactions. Integrations across relevant, cross-functional tools enable automation of marketing processes across multiple steps.
5. How can an AI marketing agency improve my marketing strategy?
By providing data-driven analyses to better understand target audiences, creating personalized campaigns, and using automation to make marketing processes more efficient.
6. Which industries benefit most from an AI agency’s services?
Industries such as manufacturing, finance, healthcare, logistics, and marketing benefit particularly from AI services. These sectors use AI to optimize processes, improve decision-making, and increase customer satisfaction.
7. What are the main services of an AI agency?
Services include consulting to identify suitable AI applications, development of tailored AI solutions, integration into existing systems, employee training, and support for maintaining and optimizing AI applications.
8. How can an AI agency help my company?
By increasing efficiency, reducing costs, and enabling better decisions. With AI technologies, you can automate processes, analyze data, and develop personalized customer communications.