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PR and B2B Communications

Build your momentum with our Agency Services: PR & B2B Communications for multinational Saas Software and IT Businesses

PR & B2B Communications

Information security, investment protection, reliability and trust in product and services are characteristics that are crucial in the selection of IT solutions, business software and managed service providers. In order to achieve quick success with new products, new markets or new target groups, targeted communication and PR work is essential.

In contrast to digital advertising measures, such as search engine advertising (SEA, e.g. via Google Ads), PR and corporate communication is a cheaper, more effective and sustainable alternative to reach the focused target groups with the desired corporate messages:

  • Leads / prospects or potential customers

  • New employees (employer branding)

  • Resellers and business partners

  • Investors (funding)

  • Press, associations and other multipliers

Spread your word!

As a full-service agency for sustainable go-to-market concepts, we support IT companies in the strategic planning and implementation of successful corporate communications in B2B and B2C environments, including the following areas:

Press releases

Conception and creation, localization or translation of press releases for the German-speaking market (DACH), e.g. about launches of new products and services, strategic partnerships, successes and new customers or opening of a new sales location.

Professional articles

Creation of professional articles that convey solutions and best practices for specific pain points of target groups and industries.

Case studies

Conception and design of user reports, testimonials, and industry-specific use cases that provide useful experiences and background information as well as decision support for the local DACH market.

Expert / CEO interviews

Design and creation of interviews that focus on local experts, impart solution expertise, explain the strategic direction of the company or sharpen the company/service profile for specific target groups.

PR Sectors

As a local go-to-market partner and service provider for IT and SaaS companies in the DACH region, we have a broad online & offline editorial network from, among others, the following sectors

Business & Economy

IT & Technology

Industry Trade Media

& Channel Media

& Digital Lifestyle

PR Areas 

Place your corporate, brand and product messages in your targeted media and participate in pulsating discussions. Our range of services in the area of press relations includes:

Press & Media Relations

Press Distribution

Editorial & topic planning

Maintenance of the press distribution list

Media monitoring & clipping of press coverage

You have any questions?

We are happy to help! Give us a call note or write us a brief note.

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